Samuel Sirmons, 15 year radio professional & MBA student

Earl G. Graves School of Business & Management - Morgan State University

Born in the Philippines, raised in Indiana, tested by a stint in Southern California, and established in Atlanta, GA — my path has been a series of cultural crossroads that shaped how I see the world. Each place taught me different ways of belonging: the warmth of family and tradition from my birthplace, Midwestern steadiness and community in Indiana, the restless ambition of Southern California, and the creative, entrepreneurial energy of Atlanta. Those experiences have grounded me and pushed me forward. Now, I’m headed to Morgan State for graduate school to deepen my skills, expand my perspective, and connect with a new community rooted in excellence and resilience. I carry the lessons of every place with me as I move toward the next chapter.

I earned a Bachelor of Arts in Telecommunications from Ball State University and went on to build a distinguished career in radio broadcasting, shaping content, culture, and audience engagement across markets nationwide. Today, I stand at a transformative point—preparing to begin my Master’s studies as a deliberate step toward expanding my influence beyond the microphone and into the future of the industry. My focus is on redefining what broadcasting can be at scale, leveraging strategy, innovation, and leadership to drive meaningful impact across media, business, and culture.

Work History

  • Reach Media Inc.

  • WHTA - Hot 107.9 (Atlanta, GA)

  • WAMJ/WUMJ - Majic 107.5/97.5 (Atlanta, GA)

  • KKUU - U92.7 FM (Palm Springs, CA)

  • WVEE - V103Atlanta (Atlanta, GA)

  • WCRD 91.3 FM (Muncie, IN)

 

Performance

I have helped established multimedia brands in thriving markets acquire top ratings across several key demographics in several dayparts.

Posted On The Corner is #1 in several top markets including Atlanta, Houston, Baltimore, and Indianapolis.

Recognized by The Source Magazine, Radio Ink Magazine, Georgia Association of Broadcasters, & National Association of Broadcasters.

 

Expertise

  • Audio Production

  • Public Speaking

  • Corporate Management

  • Promotions/Marketing

  • Social Media

White House Media Correspondent - February 2022

Atlanta, Georgia